Jakob Kvist, who is behind the light design on Art Zone, was on the lookout for a
weatherproof wash light with deep saturated colours and high output for this
installation. The SGM P-5 LED wash light met all of his demands.

Roskilde Festival 2015 had a popular new edition of its Art Zone success from last
year. In an area of approximately 6,400 square meters, located on the left side of
the renowned Orange Stage, this year’s Art Zone consisted of some very interesting
architectural installations that were stunningly lit up. 5,000-10,000 festivalgoers
each day visited the site to get a different experience.

The Dutch architect duo, consisting of Marco Zolos and Robbert van der Horst, once
again carried out the design for Art Zone. The young aspiring Danish lighting
designer, Jakob Kvist, subsequently added the powerful lighting expression: “I got
contacted by Johan Kjærulff Rasmussen, responsible for Art Zone, in May. At that
time, the building structures and concepts were already at their final design stage. I
came in very late in the process, and added lighting in between the spaces and gaps
in Marcos and Robbert’s structures.’

The two architects’ conceptual idea behind Art Zone was a theme based on open and
enclosed structures. Kvist wanted the light to reflect exactly these to opposites.
Using LED light, he therefore designed the light to be welcoming to the guests in the
three open structures. On the other hand, he worked with an inside-out solution for
the enclosed structures. Here he made sure the light from the LED lamps came out
intravenously from the gaps in the structures, which gave them a more introvert
look and feel.

When asked what kind of emotions, he wanted to evoke among the visitors, Kvist
emphasizes that working with festival installations is very much different from
working with a gallery exhibition; ‘You have to amplify the visual effect quite
dramatically, in order to have the guests take note of your work. Luckily, the tasks
I’ve received have always been quite spectacular, so I haven’t had that problem,’
he says with a big smile on his face. His ambition was for the guests to embrace
the light with the open and enclosed theme of the structures. In that sense, he
wanted the light of the open and enclosed structures to represent openness,
happiness and movement, and the enclosed structures to represent reflectiveness,
afterthought, consistency and perspective.

Kvist integrated 18 x SGM P-5 LED wash lights into two of the installations. “I
wanted to use the P-5 because of its superior abilities in utilizing a wash light. I
wanted a weatherproof high output wash light with deep saturated colours,’ he
reflects and continues: “I would like to highlight the deep colours of the P-5. The
white LED enables you to make beautiful pastel colours, and the fact that you can
daisy chain the fixture, makes setting up and taking it down, very fast and
convenient.’

The Art Zone installation has received much attention from both the Danish and
foreign art press. It will definitely be interesting to follow Kvist and his future
career as a promising star within lighting design.