Avid recently appointed SEGMA as its South African distributor. “In alignment with the Avid market strategy we are delighted to appoint SEGMA as our distributor in South Africa for Avid’s pro audio product line comprising the award winning Avid Pro Tools HD series interfaces, Pro Tools|HD Native, Pro Tools|HDX and the digital console Icon,’ says Nadiyam Ravisankar, audio sales manager for emerging markets at Avid.
“We look forward to building on the existing client base and adding more users who will benefit from ready stock and pre/post-sales support of the highest order that Avid is known for. SEGMA South Africa has the right strategies and is well positioned to support the Avid brand. We are glad to strengthen our relationship and will continue to work closely together to offer complete solutions to the customers in the pro audio segment.’
